beguile

be|guile /bɪg'aɪl/ (beguiles beguiling beguiled)
1 [VERB] V n
If something beguiles you, you are charmed and attracted by it.
I was beguiled by the romance and exotic atmosphere of the souks in Marrakech.
2 [VERB] V n into -ing
If someone beguiles you into doing something, they trick you into doing it.
He used his newspapers to beguile the readers into buying shares in his company.

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